Understanding Server-Side Dynamic Ad Insertion

What is Dynamic Ad Insertion?

When can we use Dynamic Ad Insertion?

Figure 1: Replacing TV Commercials in OTT Simulcast
Figure 2: Inserting ads in on-demand content

How does Server-Side DAI works?

Figure 3: Principle behind Server-Side Ad-Insertion
Figure 4: Replacing TV Commercials
Figure 5: Inserting ads in on-demand content

Further Reading

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